Data-driven and results-focused marketing strategies and tactical planning for B2B businesses.
Most start-up and growth-phase B2B businesses are too busy dealing with daily fire drills to spend time developing a robust marketing strategy – and it shows.
Our six-step process will deliver a marketing playbook that gets results.
First, we work with your leadership and sales teams to understand your business goals, strategy, performance, and challenges, and define the marketing objectives and targets the marketing strategy will achieve. We also set expectations regarding the project timeline and deliverables.
Next, we’ll review any existing sales tools and marketing communications and research customer perceptions and competitive positioning.
Next, we develop a plan to track and measure performance against the marketing objectives defined in Step 1, including an ROI calculation so you can track how much gross profit your marketing budget is returning to your business on a regular basis.
Let us know a bit about yourself, your business, and the kind of marketing support you need, and we’ll be in touch.