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How to Define Your Target Market
A clear definition of your target market is a critical component of your marketing strategy. It is the who that...
Marketing check-up: 4 things your strategy must have
A solid marketing strategy focuses your efforts and helps your team make better decisions faster.
3 Reasons You Just Lost That Deal: Part 3
#3 You think B2B buyers make decisions differently than B2C buyers.
3 Reasons You Just Lost That Deal: Part 2
#2 You don’t think digital marketing is necessary for your business
3 Reasons You Just Lost That Deal: Part I
#1 You cling to the belief that "our business is all about relationships."
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